My eye has been convinced to buy....

The concept of a visual argument is by no means a new one. The study of visual arguments however, is fairly new. The author, Blair, breaks things down in a simple but often overlooked manner. A visual argument is simply that. an argument (or idea) in a visual form. This may seem simple (because it is), but the point is well seen. His combination of two broad terms makes it virtually impossible to deny the existence of visual arguments. In my mind, ads would be the obvious culprit, and for a large part... they are. The authors definition however, expands to include nearly all forms of intentional visual media if not more. Everything has a purpose or meaning that can be expressed through images. While much of these arguments are dependent upon adequate socialization he is right for the most part. He should further address two issues however. First off would be the perception of visual arguments. If the argument is not perceived correctly (as intended) is it still an argument? Secondly, if one is blind, do visual arguments exist? Beyond these two points, Blair exceeds my expectations to create a compelling argument through a different visual medium... Words...